This type of business can be relevant to the market in the UK and there are, actually, many reasons to at least try starting an activity aimed to retail such “gems”. In order to become successful it is necessary to create a business plan that will consider all possible pitfalls and needs. Effective model should include strategy of development, expansion methods, ways of selling products, advertising campaigns, company presence and image promotion. Depending on the exact scale of the start up, the small crystal business should be serviced by different groups of specialists. There are two types of activities. One of them is a physical retail shop and the other is an online catalogue.
For beginners it will be better to set up an online platform because it doesn’t require hiring shop assistants and certain equipment purchases. Even a small physical shop will also oblige its owner to pay a salary for hired staff and worry about working conditions. Tax payments as well as licenses may be vital too.
Ways to get growth
This certainly will be a bit difficult to immediately obtain profit from reselling because reputation gaining process and demand for offered goods must be understood at first. To solve this problem for beginners is possible by gradually entering the market. Crystals can be advertised as a lifestyle changing elements of interior decorations through social networks. Here is the minimum to start a crystal business:
- online platform for ad;
- reliable suppliers in order to offer good items (better producer);
- tax registration.
Other possible points like advertisement are minor and can be included after the launching. The most crucial is quality because once clients try offered goods, they will decide on the level of the service and an opportunity to buy something again.